Home Care Marketing Show With Valerie V

https://www.asnmarketingplan.com/senior-care-industry-netcast-alison-emerick/This is Valerie VanBooven with the Senior Care Industry Netcast where leaders with three or more years of experience in the senior care industry share their advice. So let’s get to it. Tell us a little bit about who you are and what you do.Alison Emerick:Hi, my name is Alison and I am an occupational therapist by training and I started a company called Ease Living where I sell home medical equipment online, but there’s a little bit of a twist. It’s more upscale home medical equipment because as an OT, I found that the most commonly used products don’t work very well and they’re ugly. They make people feel bad about themselves and people don’t want to use them.