Marketing Study Lab

Guest and Episode Links Emma-Louise Munro Wilson https://www.linkedin.com/in/elmw17/ https://emari.co.uk/emma@emari.co.uk The EMARI Code: https://emari.co.uk/the-emari-code/ Anatomy of Trust – Brene Brown: https://brenebrown.com/videos/anatomy-trust-video/ Books:Tribe of Mentors – Tim Ferriss: https://amzn.to/2PjML04(Zappos) Delivering Happiness – Tony Hsieh:https://amzn.to/2ZlvYyhRadical Candor – Kim Scott: https://amzn.to/2L1YtrRSacred Causes – Michael Burleigh : https://amzn.to/2ZqE5K0 App:ViVino: https://www.vivino.com/app Enjoy the Episode - Happy Marketing! www.marketingstudylab.co.uk https://www.linkedin.com/in/petersumpton/ https://www.facebook.com/groups/marketingstudylab/ https://twitter.com/cousinp81(@cousinp81) Intro One of the old classics SWOT is widely known and used across a lot of disciplines. But do you know about TOWS? This is the part that adds value to any SWOT and we’ll be discussing this later. But first, let’s meet Emma-Louise Munro Wilson, Content Strategist, Revenue Growth Consu