Marketing Study Lab

This episode is part two of a great two parter, you lucky, lucky people, so if you haven’t listened to the first part, do us all a favour and hop back to episode 21 and listen to the first part you will not be disappointed as our guest will not shut up about presenting and presentations – and again, it is marvelous, so marvelous in fact that this is why it’s split it into two parts - so that you can digest all this value in two manageable chunks – double delight. Presentations are usually a great way to provide colleagues with information internally, so lets get back to our chat with Spencer Waldron, the Regional Director and Head of Story for Prezi in Europe (seamless aren’t we). Spencer has been helping to grow businesses in global markets and in marketing for more than 20 years. Where in the last episode we chatted about bad presentations and how Hollywood is catering for shorter attention spans. Let’s pick it back up on that same theme, but how we consume news in a different way that we used to, Spencer t