Winning Ponies

Julie Balog is the Director of Communications at the Keeneland Association, the world’s largest Thoroughbred auction company and a world-class Thoroughbred race course, where she joined in 1999. She has led Keeneland’s media outreach relations efforts. Keeneland is unveiling a host of enhancements for the upcoming spring meeting to help make betting easier and more enjoyable for fans. Aditional race analysis this spring from handicapper Katie Mikolay Gensler and longtime Keeneland handicapper Mike Battaglia for each race with Gensler concentrating on offering up-to-the-minute analysis from the Keeneland Paddock. In addition, staff from such local and trade media outlets as the Blood-Horse, Daily Racing Form and Lexington Herald-Leader will provide their daily selections for each race on in-field board and in-house televisions. Gensler, along with handicappers Jeremy Plonk and Joe Kristufek, will give selections on Keeneland’s twitter handle @keenelandracing. Julie will give us the lowdown on all the innovatio