Made in America with Ari Santiago

This week we welcome Rick Skidmore, Founder and CEO of Timberlane. Timberlane hand-crafts beautiful, high quality wooden shutters. They have also crafted an incredible company culture thanks to implementing some of the best current business theories on continuous improvement and organizational structure.  On this episode, Rick shares how he puts theory into practice building a continuous improvement mindset into the company culture. He talks about scalability, goal setting, and chunking down those big goals into small actions.  Rick and Ari also talk about how to think about marketing - which is a sticking point for many manufacturers. Finally they discuss the incredible value of executive peer-to-peer networking groups with one of the strongest statements of endorsement we've ever had on the podcast!      A fantastic episode from beginning to end.  Rick's favorite business books:  The E-Myth, Michael GerberFrom Strength to Strength, Arthur C. Brooks  Rick Skidmore, Timberlane Website: https://ww