Atlanta Real Estate Forum Radio

Michael Paul, director of investments at Parkland Communities, joins host Carol Morgan for this week’s Atlanta Real Estate Forum Radio episode. In this podcast segment, Paul discusses the rise of built-to-rent (BTR) communities in Atlanta. The build-to-rent sector has seen enormous growth in the last few years, especially in the Atlanta market. Higher-income individuals increasingly seek living opportunities that feel like home without the maintenance and upkeep of owning. As there is more demand for luxury rentals, investors have begun to take notice and invest in BTR communities across the state. “I've always just been a believer that if consumers want it, investors will follow,” said Paul. “I think we've seen that in a big way.” What does it mean to be “renters by choice”? These individuals want somewhere to spread out and put down roots without the hassle of upkeep and maintenance. From young couples just starting to grow their families to empty-nesters looking for a change of scenery, the BTR sector ser