Marketing Secrets

In the latest episode of the Marketing Secrets podcast, Russell Brunson delves into the concept of curation and its growing importance for influencers and entrepreneurs. He begins by discussing his own struggle with remembering the word "curate" and how he's been contemplating this topic for several months.  Russell explains that the future of business, particularly for influencers and experts, lies in mastering the art of curation. He describes his journey over the past 20 years, noting that his primary role has been to curate ideas. By reading countless books, attending courses, and experimenting with various concepts, Russell has been able to sift through vast amounts of information and distill it into practical frameworks that he shares with his audience through his books like Dotcom Secrets, Expert Secrets, and Traffic Secrets. Russell emphasizes that his books are not just collections of his original thoughts but rather curated insights from a wide array of sources that he has tested and refined. This