Marketing Today With Alan Hart
169: From Airbnb to TwentyFirstCenturyBrand with Alexandra Dimiziani
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:53:34
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Sinopsis
During this episode of “Marketing Today,” host Alan Hart interviews Alexandra Dimiziani, co-founder and global managing partner of TwentyFirstCenturyBrand. Dimiziani's previous career experience includes working at Airbnb as first the head of marketing, EMEA based in London, and then as the global marketing director in the San Francisco Bay Area. Dimiziani's experience at Coca-Cola was as the global creative director for still beverages, new products, corporate social responsibility based in Atlanta and then as the marketing content director for Northwest Europe and the Nordics. Dimiziani talks about how her career has benefitted from shifting between advertising and marketing, as well as among other pursuits and interests like working in Rwanda and Burundi, getting her masters in investigative journalism, and writing a novel that led to death threats. Dimiziani discusses graduating from university at the young age of 19 with a bachelor's in business administration and working at the ad agencies Bo