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  This section of the podcast, part of a two-part series, focuses on Central Europe’s unique value proposition as a GBS destination and its evolving role in the global landscape.  Key themes include: Balancing cost efficiency, skilled workforce availability, and technological infrastructure under current economic pressures. The evolution of Central Europe’s competitive strengths as a GBS hub. Unique advantages and differentiators of individual Central European countries in attracting foreign direct investment (FDI). Risks associated with GBS expansion in the region and strategies for mitigating these effectively. This segment highlights why Central Europe remains a key player in the global GBS landscape and offers actionable insights for decision-makers.