Visionary Life - Career| Inspired Living | Entrepreneurship

358 From Mom of 6 to Label Queen: Julie Cole Shares The Inside Scoop on Mabel's Labels Success

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Sinopsis

This week, we have an extraordinary conversation with Julie Cole, the co-founder of Mabel's Labels.Not familiar with Mabel's Labels? Mabel's Labels story begins in 2003 when four busy moms noticed a huge gap in the market for durable kids' labels.They are the original waterproof name label for kids.Julie shares her incredible journey from starting a basement business to creating an international marketplace leader, all while being a mom of 6. We dig into:Balancing entrepreneurship with motherhood, How Mabel's Labels grew to massive success (which marketing strategies they used) and how that has evolved over the past decade The importance of personal branding,  Knowing When to Abandon a Business IdeaHow to navigate challenges like self-doubt and imposter syndrome as you growBusiness and life hacks for 'doing it all' (one of which is to do a Time Study to see where you can find more time in your day)The (sometimes) Unromantic Reality of Entrepreneurship (like needing to stay up to date on the ever changing land