Telling The Story

PODCAST EPISODE #22: Dr. Paul J. Zak, on the science of storytelling

Informações:

Sinopsis

I have had numerous conversations with storytellers and journalists about why storytelling works. But until recently, I had never thought about having that conversation with a neuroscientist. A few weeks ago, I came across an article in the Harvard Business Review entitled, "Why Your Brain Loves Good Storytelling". The author? A professor at Claremont Graduate University named Dr. Paul J. Zak. I found the article compelling and reached out to the professor. He responded, and he joins me on this episode of the Telling The Story podcast. → The post PODCAST EPISODE #22: Dr. Paul J. Zak, on the science of storytelling appeared first on Telling The Story.