Executive Athletes

Jeff Keith  https://yourmission.org/staff-4/jeff-keith/    Tapping the same determination and vision that propelled him to play Division 1 lacrosse in college and run across America following graduation after losing a leg to cancer when he was just 12 years old, Jeff is reshaping the landscape for all who battle cancer. By way of an 18-year career in investment banking at firms including Salomon Brothers, Merrill Lynch and UBS and as a co-founder and past board member of the non-profit Swim Across America which has raised more than $80 million for cancer research since it started nearly 30 years ago, Jeff is the inspiration, president and CEO of Mission. (For a video review of his Run Across America, click here.) Favorite quote: “Attitude determines your altitude.” Where he’s from: Fairfield, CT Where he studied/What he learned/What he did while he was there: Boston College, BA; University Southern California MBA / Lacrosse, Skiing, Golf, Cycling, Open Water Swimming What makes him feel like he