Back of Napkin: CMO hot topics discussed in less time than lunch.
Back of Napkin: It's Your Brand, Get Personal
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:27:23
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Sinopsis
As marketers, we work hard to protect and nurture the personalities of the brands we serve. But what about our personal brands? Executive coach and award-winning marketer L. Michelle Smith discusses articulating your personal brand value. Episode Mentions: Geico Hallmark (FleishmanHillard Client) Nike (FleishmanHillard Client) KFC Ted Rubin Neiman Marcus Nordstrom Twitter L. Michelle Smith