FAQ: Founders Ask Questions
Why do I need to do user research?
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:06:15
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Sinopsis
Key Points: Digital experiences are not like traditional customer interactions, it is immediate, there is a lot of competition, and expectations are really high — needs to start with user research. You don’t know them as well as you think you do. Your research is product-focused, not user-focused. Your users/market may have changed — not a one-and-done.
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