Powertips Unscripted

The concept behind developing a customer persona is pretty simple – get to know your audience better so that you can build a more meaningful relationship with them, both as a client and a prospect. The output of that analysis is inevitable company growth and client retention. So how do firms, of all sizes, build... The post Ep.125: Building Meaningful Customer Personas with Aimee Pagano appeared first on PowerTips Unscripted.