Insights With Trent Munday

Events all around the world are being cancelled. What about all the sponsors of these events? They were hoping for some brand exposure. Now they won't get it. And therein lies an opportunity for your business. Reach out to those sponsors who've been impacted by these cancellations and invite them to sponsor your Newsletter, or your store or...maybe even this show.  I don't even think it matters if you charge them money for the exposure. If they're willing to pay for it, great. But if not, the offer from you to help them get some added exposure at this difficult time will surely give you a friend for life. And quite possibly a valuable long term business relationship. #sponsors #cancellation #businessrelationships