Clienting

Ben Sessions joins Kelly Street this week to discuss all things Technical SEO, Local SEO, and Facebook Advertising.  Ben (The Sessions Law Firm) is an Atlanta-based Criminal Defense attorney who truly enjoys learning and doing great online marketing for his law firm and sees results in clients & cases.  What is Ben doing for his marketing?  Multiple offices; Ben has 3 offices and considers how his local search will be affected by the office location. He avoids coworking spaces for this reason but we do talk about ways to overcome this. Technical SEO; This is looking at the backend of your site, instead of focusing on the most beautiful website.  Utilize link tracking, like Moz, SEMRush, Ahrefs. This will help you keep track of your links online. Learn SEO basics like title tags, and more. This won't take a lot of time and will help you in the long run. Choose your website host carefully. Ben chose a proprietary platform, which he now regrets because he feels locked in and isn't getting as much SEO benefi