Clienting

Clienting #22: Erin Levine Talks Freemiums and Providing Value

Informações:

Sinopsis

Gyi & Kelly talk with Erin Levine about how her company, Hello Divorce, uses "freemiums" to build a sales funnel and customer following. While launching Hello Divorce, Erin was re-introduced to the knowledge that marketing from ground zero takes effort, and requires both a process and a plan.  Erin Levine is the managing attorney of Levine Family Law Group located in Oakland, CA and Founder of “Hello Divorce”, a modern break up service,  offering strategic legal help and wellness support. Authenticity, effort, understanding the buyer's journey, which allows their firm to attract the type of clients they want to work with. Hello Divorce uses landing pages, social media, partnership content, and sending the content directly to their network.  About Page quote: "We take the drama out of divorce." Erin says "You can't look at law in a vacuum... These are people who are in crisis who have the opportunity to make the next chapter of their lives so much better, and happier, and stronger."  Outside help: have a n