As Told By Nomads

On today’s episode, I’m joined by Peter Desberg, clinical psychologist and co-author of the book Pitch Like Hollywood, which shows you how to use the elements that sell classic Hollywood pitches in your life. Peter is a Professor Emeritus at California State University and recipient of the Distinguished Teacher Award and the Outstanding Professor Award. He is the author of twenty-three books and has been quoted in such publications as The Wall Street Journal, Psychology Today, and The New York Times. He has also consulted for companies including Apple, Boeing, and Toyota in the areas of pitching persuasion and corporate presentations. Peter’s here today to talk about pitching with the power of Hollywood, overcoming stage fright, and using storytelling to make yourself more persuasive.We begin with Peter discussing how Hollywood pitches use emotion, instead of dry data and statistics, to hook people’s attention and then employ a three-act structure to keep them engaged. He then demonstrates how the same elemen