Knowledge@wharton
What Smart Manufacturers Know About Bundling Products and Services
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:22:16
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Sinopsis
Jeff Kavanaugh head of the Infosys Knowledge Institute explains why manufacturers are moving toward a more service-style strategy to build a longer relationship with consumers. See acast.com/privacy for privacy and opt-out information.
