Freakonomics Radio
494. Why Do Most Ideas Fail to Scale?
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:48:54
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Sinopsis
In a new book called The Voltage Effect, the economist John List — who has already revolutionized how his profession does research — is trying to start a scaling revolution. In this installment of the Freakonomics Radio Book Club, List teaches us how to avoid false positives, how to know whether a given success is due to the chef or the ingredients, and how to practice “optimal quitting.”