Marketing Secrets

A cool little nugget I learned from Dan Kennedy that I think you're going to love! Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Russell Brunson discusses the keys to selling information products, inspired by insights from Dan Kennedy. He emphasizes the importance of differentiation in a crowded market and proposes a co-authoring concept for a book titled "Marketing Secrets." This book would allow collaborators to leverage Brunson's frameworks and credibility in their specific niches, potentially expanding the reach of his ideas. Brunson seeks feedback on this idea, inviting interested parties to reach out via social media. Learn more about your ad choices. Visit megaphone.fm/adchoices

How to inspire the people you love to change without forcing them to do it. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Russell Brunson shares insights from his recent experiences and epiphanies, focusing on the importance of values in shaping our lives and relationships, particularly in parenting. He recounts an exercise he conducted at a mastermind event, where participants identified their core values and grouped them into themes. Brunson highlights the significance of inspiring others to embrace certain values rather than imposing them forcefully, drawing from personal experiences with his children. He emphasizes the power of leading by example and creating experiences that foster the adoption of desired values. Brunson concludes with a call to action for listeners to reflect on their own values and consider how they can inspire others to embrace them. Learn more about your ad choices. Visit

Holy cow, I can't believe it's been 500 episodes! On today's episode we talk about where we came from, what we're doing here, and where we're going. I can't wait to take you on the ride with me. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing Wow, 500 episodes is a huge milestone! It's fascinating to hear about your journey from the ups and downs to your current focus on personal development and building your library. Collecting those rare books sounds like an incredible adventure, and it's inspiring to see how passionate you are about sharing knowledge and helping others grow. It's also exciting to hear about your plans for NFTs and other projects associated with your library. Your dedication to serving your audience is truly admirable. Here's to the next 500 episodes and beyond! Learn more about your ad choices. Visit megaphone.fm/adchoices

Napoleon Hill said: There is one quality which one must possess to win, and that is definiteness of purpose, the knowledge of what one wants, and a burning desire to possess it. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing Russell Brunson's podcast transcript dives deep into the concept of definiteness of purpose, a principle he learned from Napoleon Hill. He highlights the importance of having a clear and unwavering purpose in life, emphasizing that it's not just about having a vague idea of what you want, but having a burning desire to achieve it at all costs. He shares his personal journey of writing books and how he often starts over after realizing he doesn't like the initial drafts, preferring to teach the principles in live events before rewriting the books. Currently, he's working on a book titled "Secrets of Success" and is preparing to present its introductory chapter at a live event in Mexico. Brunson

One of the cool "Ah-ha's" I had today, sitting in our 2CCX, Inner Circle, Category Kings mastermind group. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing In this podcast episode, Russell Brunson shares insights from his experience at a mastermind event in Mexico. He reflects on the shift from hosting a cruise to an all-inclusive resort for the event due to COVID-19 concerns. Surprisingly, more people registered for the resort event compared to the cruise, which Brunson attributes to the appeal of the resort setting. Brunson then delves into the power of having a singular framework in business, using Brooke Castillo's business model as an example. Castillo's business revolves around one core framework that she teaches across various platforms, from her podcast to her membership site and coaching certification program. Brunson emphasizes the effectiveness of this approach, noting that Castillo's business is among the

An interesting conversation I had with my buddy Chad Woolner about your real identity as a business owner. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing In this episode of the Marketing Secrets podcast, Russell Brunson discusses a concept he learned from his friend Chad Woolner called "being a solutions curator." He shares his experience of attending his kids' wrestling tournament and chatting with Chad, who applied internet marketing principles to his chiropractic practice. Chad introduced the idea of being a solutions curator to his fellow chiropractors, emphasizing that they are not just chiropractors or marketers but solutions curators. The concept revolves around understanding that clients come seeking solutions to their problems, and it's the practitioner's job to curate various solutions to address those problems comprehensively. Brunson draws parallels between Chad's approach and his own philosophy of cur

In this episode, Russell and Alison answer the question "How do we get CERTAINTY as entrepreneurs?" Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing It sounds like Russell and Alison are creating an amazing atmosphere of encouragement and empowerment. Russell's analogy of stepping into the fire to gain certainty is powerful—it's through facing challenges head-on that we truly grow. And Alison's point about the importance of community in celebrating successes is spot on. Being surrounded by like-minded individuals who understand the journey and can offer support makes a huge difference. It's clear they're passionate about helping others succeed and providing a supportive environment for growth. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Russell and Alison answer the question "Is my value ladder backwards?" Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing In this insightful and informative conversation, you received invaluable advice from Russell on structuring a value ladder and the importance of investing in yourself. It seems like Li-Sann Mullings gained solid direction on how to move forward with her business, especially transitioning from one-on-one coaching to group coaching and creating home study courses. Alison also emphasized the ripple effect of providing excellent service to customers, highlighting the importance of learning from successful models and applying those principles in your own business. Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, Russell and Alison answer the question "How long do you stick with a product that's not working?". Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing Hey there! So, you're diving into this podcast where Russell Brunson and Alison Prince tackle a common question: When should you call it quits on a product that just isn't selling? It's a dilemma many entrepreneurs face, and their insights shed light on a crucial aspect of business strategy. Russell starts off by sharing anecdotes, including one about a friend who persisted with a product for years, only to find minimal success. He emphasizes the fine line between perseverance and recognizing a "dead duck." Sometimes, a product needs a pivot in positioning rather than a complete overhaul. Denise chimes in with her own experience, having switched gears after realizing her initial product wasn't hitting the mark. She's now venturing into a new area that al

In another episode from the recent "Ecomm Vs Expert Smackdown" event, Russell and Alison discuss the importance of selling your vision and how doing that will actually sell your product. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- In Russell Brunson's Marketing Secrets podcast, a Q&A session is held to explore the potency of selling a vision rather than a product. This concept is exemplified by Alison's presentation at an e-commerce event, where wood blocks are transformed into desirable items through creative visualization. The importance of entrepreneurs embracing this mindset to boost sales is emphasized by Russell. Advice is sought by Andrea on promoting home cooking to parents through an e-book. Despite having a large Instagram following, she struggles to convert Latin moms. Recommendations are given by Russell and Alison to shift the focus from easy cooking to emotional connection. The use

In this episode from the recent "Ecomm Vs Expert Smackdown" event, Russell and Alison answer a question about how to balance family and business in your life. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Russell Brunson: Hey, what's up everybody? We're back to Q&A's here on the Marketing Seekers podcast. The question for today's episode, again, came from the Ecomm versus Expert Smackdown with Alison Prince and I. And during that event, we opened it up for questions and you guys asked them and we gave answers. So this next one was about how do you make time for, if you have a busy life, like how many of you guys have a busy life? You got family, you got work, you got all these things. How do you do business and family and church and all the things? How do you juggle all the things and don't go crazy? So that is the question for today. And both Alison and I tag team this one to give you guys so

Another question from the recent "Ecomm Vs Expert Smackdown". Russell and Alison talk about college and entrepreneurship and which one they feel is more valuable. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Russell Brunson: Hey, this is Russell, and welcome back to the Marketing Skills podcast. You guys have really been enjoying these Q and A's, so we got a couple more for you. And again, these came from the e-comm versus experts Smack Down Allison Prince and I did. Hopefully had a chance to attend that event. If you didn't, come on now, do you hate money that bad? Like we put on these amazing events, we kill ourselves, we prepare for months at a time to put these things on for you, and then you were too busy or you didn't take the time off. Come on, you got to be there. There's gold every single time. Anyway, the event was amazing, and we did a whole day of Q and A's and stuff. There's goal

Russell and Alison answer another question from the recent “Ecomm Vs Expert Smackdown”.  Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Russell Brunson: Hey everybody, this is Russell Brunson. Welcome back to the Marketing Secrets podcast. I'm back with some more Q&As from the e-com expert SmackDown that Alison Prince and I did last week, and this next question was a really fun one. The question they asked was, as they're pursuing their business, how do they choose between their head and their heart? This person asked a question, their heart had an idea and a passionate thing they wanted to do, but they didn't know if they saw the clear path. How is it was going to make money? How is it going to do all these things versus their head. Oh, there's other ways I can do this that are very numbers based. I can make money faster and all those things. The question was, how do I choose between my head an

In the recent "Ecomm Vs Expert Smackdown" event, a question about imposter syndrome was posed by Ben Moote. Russell Brunson introduces the Q&A segment from the event on his Marketing Secrets podcast, highlighting the relevance of the topic for everyone in their career journey. Ben shares his struggle with imposter syndrome, expressing how deeply ingrained beliefs of scarcity and unworthiness have affected his opportunities and relationships. He seeks advice on overcoming this negativity to move forward. Russell responds by acknowledging his own experiences with imposter syndrome, revealing that he still faces it despite his success. He emphasizes the importance of shifting focus from oneself to serving others. Russell shares his personal coping mechanism of prayer and focusing on the audience's needs rather than his own insecurities. Alison Prince recounts her initial fear of public speaking and how she visualizes passing her fear to someone else, like Russell, before going on stage. She shares how this te

In a recent episode of his podcast, Russell Brunson discusses the pursuit of worldly goals and shares a powerful message he received from Brooke Castillo on the topic. Russell begins by introducing Brooke Castillo, an entrepreneur who has built a successful coaching business. He highlights her impact in certifying coaches and praises the quality of individuals who go through her program. He then delves into the topic of pursuing worldly goals, acknowledging the challenges associated with it, especially within certain cultural and religious contexts. Russell reflects on his own journey and how hiring a coach helped him align his business goals with his spiritual mission. Russell shares Brooke's message, emphasizing the importance of worldly goals in personal evolution. He highlights how setting ambitious goals requires overcoming self-doubt, fear, and societal pressures, ultimately leading to personal growth. Brooke's message underscores the idea that individuals are inherently worthy and capable of pursui

This episode Russell dives deeper into goal setting, which goals to pick, why to pick them, and a whole bunch of other cool stuff. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Russell's podcast episode is packed with valuable insights on setting and achieving goals. He breaks it down into two main concepts: the Hall of Fame goal and the Super Bowl goal. The Hall of Fame goal is like a long-term vision, reflecting who you want to become and be remembered as. Russell emphasizes the importance of identifying role models or mentors whose characteristics you admire and aspire to embody. By setting this overarching goal, you establish a direction for your personal growth and contribution to others. On the other hand, the Super Bowl goal is more tangible and time-bound. It's about achieving specific milestones or accomplishments that contribute to your overall vision. Russell suggests applying the conc

Check out this fax that Dan Kennedy sent to his Diamond Members talking about Batman, success, and a whole bunch of other really cool things. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Hey, what's up everyone? This is Russell Brunson and I'm excited. Today's episode is going to be a little bit different. Right now, I'm working on a project with Dan Kennedy. And for years, he used to send a weekly fax to his diamond members. And right now, we're putting all of those into a book. And there's a bunch of cool things happening with it. It's insane. But one of the faxes, I just stumbled upon it and the title caught me. I had to read it. And then it was so good, I wanted to read it to you. So the title of this fax from Dan Kennedy is called, Parables of The Batman. All right, so like I said, I'm working on this project with Dan Kennedy. We're putting together all his faxes. People used to pay $297

The secrets of transforming your identity into an actual obsession. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- What's up, everybody. This is Russell Brunson. Welcome back to The Marketing Series Podcast. Today, we're going to be going even a little bit deeper, talking about identity. All right, I know I talked about this stuff a lot, but it's in my head on my mind a lot. I think sometimes we talk about a topic and then we're like, oh yeah, I know what that is. So the topic we're talking about is identity shifting again. And I've talked about it in so many different ways. Like we talked at it from a marketing standpoint, like with your audience, you've got to create an identity shift if you truly want them to move and follow. In goal setting, we talked about you have to have an identity shift if you want to actually move and change. But I had a weird realization over the last probably 48 hou

Most achievers I know struggle with truly feeling fulfillment. Some of my thoughts after a long weekend. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Hey, good morning everybody. This is Russell Brunson, and I want to welcome you back to the Marketing Seekers Podcast. I just dropped my kids off at school and I'm slowly exiting the parking lot with a million kids driving, hoping for my life. But I wanted to talk about something that's been on my mind for a little while, which is some of the downsides of being a hyper achiever. All right everyone, I'm still in the kids' parking lot, trying to get out, but I wanted to talk to you guys today about something that I was thinking about a lot this weekend, and it's interesting. I don't know if you'll learn anything from this, but I think for people who are like me, hopefully you'll feel less alone. And then people who aren't like me, this is me sittin

If you want to stop playing checkers and start playing chess, listen to today’s episode. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing ---Transcript--- Good morning everybody. Welcome back to the Marketing Secrets Podcast. Today I want to talk about something interesting, about when you have a success and you have a win, how to take that and roll it on to geometrically grow everything else you did inside your business. So I hope you guys are awesome today. It's been snowing here in Boise, and then today it's been raining so it's all slushy, and I've had fun driving kids to school this morning. This is one of my favorite things, is to drive them and have a chance to talk to them. It makes me sad because my twins are about to get their licenses and then I'll probably not get to drive them anymore. But until they do, I'm enjoying it and it's just really fun. Just dropped off Aiden, my little man, at school and ha