Marketing Secrets

Anne Frank house... Operation Underground Railroad... and what YOU can do NOW to help save children from slavery. This IS our problem, we can help. On today's episode Russell talks about going to a Tony Robbins event in Amsterdam and being able to speak there. He also speaks about the emotional reaction he had while visiting the Anne Frank house and how it relates to another project he is currently involved in. Here are some of the insightful things you will hear in this episode: What Russell's real motivation was when he said he would speak at Tony Robbins Business Mastery event. Why visiting the Anne Frank house had such an emotional impact on Russell. And how you can save someone in similar circumstances to Anne Frank in the present day. So listen here to find out how sharing the message of Operation Underground Railroad, you can help save a life. Transcript - https://marketingsecrets.com/blog/i-just-spoke-at-tony-robbins-event-the-unusual-insight-i-wasn-t-expecting Learn more about your ad choices

If there is anything virtuous, lovely, of good report, or praiseworthy, we seek after these things. On today's episode Russell talks about the teachability index, and why most adults no longer have it after completing school. Here are some of the other awesome things in this episode: Why adults are so unteachable as compared to children. How Russell was able to open his mind and become teachable at a Tony Robbins event. And why having a high teachability index will improve our chances for success in business. So listen here to find out how Russell regained his teachability and has been so successful. Transcript - https://marketingsecrets.com/blog/the-1-destructive-behavior-that-you-have-that-s-killing-your-success Learn more about your ad choices. Visit megaphone.fm/adchoices

Creating an offer is the secret behind getting anything you want... including prisoners of war. On today's episode, Russell talks about how Harry Reichenbach helped end World War I with an offer that German soldiers couldn't refuse. Here are some of the awesome and surprising things to look for in this episode: What was in Reichenbach's offer that gave him the ability to convince German soldiers that it would be better to be prisoners of war than to continue fighting. How everything in life is pretty much about selling someone an irresistible offer. And how Russell could easily convince you to purchase an iPhone from him for double the cost of every other iPhone being sold. So listen here to find out how hook, story and offer can convince someone to marry you, go to the movies with you, or even end a war. Transcript - https://marketingsecrets.com/blog/the-offer-that-helped-end-world-war-1-hint-it-included-toilet-paper Learn more about your ad choices. Visit megaphone.fm/adchoices

Update on my "Entrepreneur of the Year" award, as well as a side of marketing that we never get a chance to talk about. On this episode Russell talks about serving your customers at the highest level when times are good, so they will continue to be your customers when times are down. Here are some of the other cool things you'll hear in today's episode: Find out if Russell won "Entrepreneur of the Year". Hear why Russell thinks being an entrepreneur is so similar to being a wrestler. And find out why it's so important to serve your customers at a high level when times are good for you. So listen here to see why you should always be serving at the highest level possible, despite if times are good or bad. Transcript - https://marketingsecrets.com/blog/the-invisible-marketing-technique-that-ll-keep-you-profitable-when-times-are-down Learn more about your ad choices. Visit megaphone.fm/adchoices

If you want to see the impact that 'plata o plomo' had on one of our funnel hackers, listen to this episode. On this episode Russell talks about setting lead or gold, or plata o plomo deadlines in order to be able to achieve your ultimate goals. Here are some of the awesome things you can look forward to hearing on today's episode: Get an update on one of Russell's friends that was previously discussed on the podcast. Find out how Russell's friend was able to give himself a plata o plomo situation in order to find some success. And hear why Russell still sets lead or gold deadlines for himself, and why they could work for you in your business as well. So listen here to find out what plata o plomo means, and why it's so effective in helping people achieve their goals. Transcript - https://marketingsecrets.com/blog/my-new-favorite-plata-o-plomo-story Learn more about your ad choices. Visit megaphone.fm/adchoices

Stop worrying about those people who aren't willing to vote with their credit card. On this episode Russell talks about why you shouldn't care what people think when they don't vote with their credit cards. Here are some of the insightful things to listen for on today's episode: Why you shouldn't listen to trolls that comment mean things on your Facebook ads. Who's opinion you should be listening to when it comes to how you sell your product. And what voting with your credit card even means. So listen here to find out why you should only be concerned with your customer's opinions of you. Transcript - https://marketingsecrets.com/blog/who-gets-to-vote-in-the-election-about-you Learn more about your ad choices. Visit megaphone.fm/adchoices

The quickest path to launch your entire expert business fast. On today's podcast Russell talks about how easy it would be to get started by making a presentation and changing your life. Here are some of the awesome things you will hear in this episode: Find out the three easy steps it would take to get started and begin making money overnight. Find out why if Russell were to start from scratch he would use this method. And hear a few examples of front end products, and upsells that would be easy to do. So listen here to find out how easy it could be to get started on a mini business overnight. Transcript - https://marketingsecrets.com/blog/how-one-presentation-can-change-everything Learn more about your ad choices. Visit megaphone.fm/adchoices

If you want to be worthy and ready for the mission that God wants to give you, it's time to follow this one simple principle. On today's episode Russell talks about a lesson he learned recently from his former high school football coach that applies to all aspects of life. Here are some of the inspirational things you will hear in this episode: What advice Russell's football coach would leave his children, which is good advice for everyone. Why doing hard things increases our capacity to do even harder things, eventually making us amazing. And why it's important to always be working towards doing more and more hard things so that when our moment in the sun comes, we can really shine. So listen here to find out why it's important to do hard things. Transcript - https://marketingsecrets.com/blog/do-hard-things Learn more about your ad choices. Visit megaphone.fm/adchoices

What I learned from WWF, Disney, and Marvel about creating your own universe, so you can better serve your customers. On this episode Russell talks about legends in marketing and wrestling that he has surpassed. He also explains why it is important to create a universe inside your company. Here are some super cool things you will hear in today's episode: Why Russell has always looked up to both Dan Kennedy and Dan Gable, and why he feels like he has actually surpassed them. What it means to create a universe in your company and how some of Russell's followers have been able to do it. And why you should be thinking about how to create a universe of your own for people to follow and get excited about. So listen here to find out how Russell has surpassed a few legends and how he's been able to build his own universe inside of Clickfunnels. Transcript - https://marketingsecrets.com/blog/moving-from-a-mass-movement-to-your-own-universe Learn more about your ad choices. Visit megaphone.fm/adchoices

After sitting in the blistering heat all day, I'm not sure if this is just a hallucination or a really good idea. Either way, I thought I'd share it with you. On this episode Russell talks about what he thinks is the fastest way to get to a million dollars in a company. Here are some of the insightful things to look for in today's episode: Why two people Russell knows were able to make a million dollars in a year with just the two of them, with a simple business. What people you will need on your team to be able to make a lot of money right out of the gate. And why you can't built something amazing by yourself and you need an amazing team to back you up. So listen here to find out how two dudes were able to make a million dollars in a year, and what you can learn from them to do the same thing. Transcript - https://marketingsecrets.com/blog/i-m-pretty-sure-this-is-the-fastest-way-to-get-to-a-million-dollars-without-having-to-learn-how-to-do-anything-new Learn more about your ad choices. Visit megaphon

Hint: the death of autowebinars, the rebirth of the VSL, a sneaky hack from Agora, an idea from Brad Callen that made him $35 million in 1 funnel, and a design tweak from Bryan Moran that makes 63% of your traffic more likely to buy... :) On this episode Russell talks about some of the changes to Google Chrome causing problems to autoplay videos, and what he sees the future of funnels being like. Here are some awesome things to look forward to in this episode: What kinds of problems the disabling of autoplay in Google Chrome has caused and how they are trying to work around them. Why Russell thinks that the future of funnels means going backwards a little to more a video sales letter format. And why making your site mobile friendly before desktop friendly is more important now than ever. So listen here to find out what Russell's funnel vision of the future would look like. Transcript - https://marketingsecrets.com/blog/funnel-vision-looking-into-the-future-of-funnels Learn more about your ad choices.

My big ah-ha after spending the last twelve hours working on project Mother Funnel. On today's episode Russell talks about how he's simplifying things to make it simpler for his customers and why that is the key to helping his customers achieve the result he promised them. Here are some awesome things you will hear in this episode: What Mother Funnel is and what it will simplify for Clickfunnels customers. And how simplifying the process of building a funnel and successful business will help more people get to the Two Comma Club. So listen here to find out what Russell is doing to simplify Clickfunnels, and what you can do to make things simpler for your customers as well. Transcript - https://marketingsecrets.com/blog/want-a-bigger-paycheck-simplify-the-process-for-your-customers Learn more about your ad choices. Visit megaphone.fm/adchoices

The two polar opposite mindsets that will either make you, or break you. On this episode Russell talks about having belief in your own success in order to actually be successful. Here are some of the awesome things he mentions in this episode: Why you shouldn't have the Michael Moore view of success being a freak accident. Why believing in your own success will increase the likelihood of you achieving what you're trying to do. And why being a skeptic has a zero percent success rate. So listen here to find out why if there is one, there could be two and you could figure out how to be number two. Transcript - https://marketingsecrets.com/blog/if-there-is-one-there-could-be-two Learn more about your ad choices. Visit megaphone.fm/adchoices

Most entrepreneurs don't love history or math, but when they understand this principle, it'll make it really, really fun. On this episode Russell talks about knowing the history and math of your industry to be able to grow your business. Here are some awesome things he discusses in today's episode: Why knowing the history of your industry will make it easier for you to market and grow your business. What it means to know the math of your business and why that helps it magically grow. And Why it's important to remember that you are not entitled to success just because you worked hard. So listen here to find out why if you know the history and math of your industry, you are more likely to have success within it. Transcript - https://marketingsecrets.com/blog/the-history-and-math-that-will-actually-grow-your-company Learn more about your ad choices. Visit megaphone.fm/adchoices

One of my biggest take-aways from this month's inner circle meetings was this... On today's episode Russell talks about hearing Alex Charfen say something in passing at the latest Inner Circle meeting and why it was so important to make him stop and point out what he said to everybody in the meeting. Check out a few of the other things you will here in this episode: Find out what Alex said that Russell had never noticed before, but that he's been doing all along. Hear why it's so important to defend and advocate for your dream clients. And Find out how Russell has used social media platforms to go from 10,000 clicks an email to 250,000 customer interactions per day. So listen here to find out what Alex said that was so important, and how you can use it to connect with your audience on social media and in turn increase your customer interactions each day. Transcript - https://marketingsecrets.com/blog/the-big-secret-defend-and-advocate Learn more about your ad choices. Visit megaphone.fm/adchoices

I heard something really cool today while listening to Frank Kern's podcast and I thought I'd share it with you. In this episode Russell talks about listening to Frank Kern's new podcast and why he says that the information age is over. Here are some of the other things you will hear in this episode. Why Frank considers the information age to be over and why Russell thinks that is so profound. Now that the information age is over, find out what the next phase is. And see why the specialized insights you have are going to so important. So listen here to find out why Russell agrees with Frank Kern when he says that the information age is dead. Transcript - https://marketingsecrets.com/blog/the-end-of-the-information-age-the-next-phase-is-____ Learn more about your ad choices. Visit megaphone.fm/adchoices

After spending time with 100 entrepreneurs inside the Inner Circle over the last two weeks, this was my biggest take-away. On this episode Russell talks about why there comes a point where money doesn't matter, as long as you're trying to grow your business for the right reasons. Here are some of the awesome things you will hear in today's episode: Why Russell stayed up until 3:00 am to buy whatever he wanted on eBay, but only managed to spend $650. Why when you scale your business just to make more money, it's for the wrong reason. And why when you finally start asking the right questions, the money will start to flow. So listen here to find out why money doesn't buy happiness, but finding new ways to serve your customers will. Transcript - https://marketingsecrets.com/blog/when-you-shift-to-this-question-everything-will-change Learn more about your ad choices. Visit megaphone.fm/adchoices

Super cool thing I learned from Dan Sullivan at Genius K (The 100K Group) last night... On this episode Russell talks about some things he learned at his 100k group. He explains the difference between the who and the how, and why he might start keeping a journal. Here are some of the interesting things you will hear in today's episode: What Dan Sullivan taught him about finding the who instead of figuring out the how. Why he is going to apply that to his own projects that he has been procrastinating on. And how Ethan Willis convinced him to start keeping a journal of how God touches his life. So listen here to find out what kind of things Russell is learning in the 100k group. Transcript - https://marketingsecrets.com/blog/the-who-not-the-how Learn more about your ad choices. Visit megaphone.fm/adchoices

Last night as I was recording my new podcast, I realized why most of us get scared when we're about to publish something we really, really care about. On this episode Russell explains why he suddenly has empathy for people who struggle to publish their message. Here are some of the interesting things he talks about in this episode: Why he re-recorded another podcast he's doing a few times, and was still afraid to push publish. Why in the decade he's been publishing podcasts, webinars, videos, etc... he has always preached to just do, but for the first time he actually has empathy for those who have a hard time doing that. And why he is still publishing that podcast, even though he is second guessing things he said, and why you should follow in his footsteps and publish too. So listen here to find out why it took Russell more than a decade to feel empathy for people who struggle to publish their message. Transcript - https://marketingsecrets.com/blog/what-to-do-when-you-re-scared-to-death-of-clicking-p

Despite three years of me sharing every secret, they did all the things that I already explained were wrong. On this episode Russell talks about a competing software company that didn't follow the blueprint that Russell has already laid out and why that is so mind blowing for him. Here are some of the fun things you will hear in today's episode: Why Russell is reaping the benefits of a competing software company that is no longer willing to learn. Why it's so frustrating when friends of Russell want his help but refuse to read his books as a blueprint. And why you should never expect Russell to keep a secret. So listen here to find out how if you pay attention you can easily follow the blueprint Russell has made and be successful with your business. Transcript - https://marketingsecrets.com/blog/why-didn-t-they-funnel-hack-me-ha-ha-ha Learn more about your ad choices. Visit megaphone.fm/adchoices