Two Heads: Brand Marketing & Strategic Coaching For Today's Marketplace
362 - Green Business Practices - Sustainability Strategies for Small Businesses
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:21:31
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Sinopsis
It’s not the big things you do; it’s the small things. Help your business reduce its environmental footprint, enhance its reputation, and attract socially conscious consumers. Books mentioned in this episode: Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage by Daniel C. Esty and Andrew Winston Making Sustainability Work: Best Practices in Managing and Measuring Corporate Social, Environmental, and Economic Impacts by Marc J. Epstein and Adriana Rejc Buhovac