Advertising Specialty Institute
Promo Insiders: Stealth Greenwashing - A Deeper Dive Into Misleading Sustainability Claims
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:24:05
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Sinopsis
Lou Elliott-Cysewski of CoolPerx, a member of the Promo for the Planet Editorial Advisory Board, talks about greenwashing and how to avoid it – both in your own marketing and when dealing with other companies.