Advertising Specialty Institute
Convergence Corner: Hitex Marketing Group Is Harnessing Creativity for Packaging and Promo
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:19:39
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Sinopsis
Enrique Perez, president and founder of Hitex Marketing Group (asi/515762), tells the story of the company's journey into print as a result of following opportunity, and using its staff's imagination to create out-of-the-box packaging ideas.