Advertising Specialty Institute
Promo Insiders: Expert Tips on Selling Sustainable Branded Merch
- Autor: Vários
- Narrador: Vários
- Editor: Podcast
- Duración: 0:13:00
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Sinopsis
Liz Haesler, chief merchandising officer at PCNA and a member of the ASI Promo for the Planet advisory board, says that buyers are no longer asking why sustainability matters and instead want specific proof points and verified impact data.
