Black To Business

97: How To Brand Your Small Business w/ Amie Thompson

Informações:

Sinopsis

Name: Amie Thompson Business Name: Creative Allies Current Title: CEO Location: Raleigh, NC Educational Background: BS, Business Administration - The University of NC at Chapel Hill MS, Organization & Management - Capella University     About Amie: Amie is a CEO who has stepped out of her comfort zone to become a true leader. She is the President & CEO of Creative Allies, a Black-owned marketing firm that drives unparalleled brand engagement through compelling creative, digital technology, strategic, and social influencer management.    Amie is passionate about connecting with small business owners and entrepreneurs, particularly women and minorities, and helping them flourish. She loves talking about everything from the journey of a business owner to personal branding to sales tips for introverts and non-sales people.    Amie believes that while design and strategy are incredibly important to marketing, the key isn’t just in creating a beautiful logo or in coming up with the perfect slogan…the key is