Marketing Speak | Take Your Marketing To The Next Level

Learn how to get the most from AI assistants like ChatGPT. In the latest episode of the Marketing Speak podcast, we interviewed link analysis and AI expert Christoph Cemper to discover valuable AI insights.

In order to experience local business success, we need to stay on top of digital trends. In the latest episode of the Marketing Speak podcast, Frank Demming shares his wisdom and valuable insights on local marketing.  Frank Demming owns and operates Local Business Marketing Solutions, a lead-generation digital marketing agency. Frank’s expertise allows him to help small law firms boost their revenue through proven online marketing practices.   Tune in to learn key strategies in niche marketing, targeted display ads, Google My Business profile optimization, and how to leverage AI tools.

Our greatest life gains grow from carefully-built relationships.

Build a highly effective team and systematize your business for success. In this week's Marketing Speak Podcast episode, we dive into the world of SYSTEMology with our incredible guest, James Brown!  James Brown is a seasoned business consultant with over 20 years of experience helping organizations implement systems and processes to improve team productivity, efficiency, and overall business performance. He's worked across diverse industries, from manufacturing and construction to professional services and tourism, and has developed a deep understanding of the challenges faced by small businesses. James has partnered with SYSTEMology to run their group training programs and has helped hundreds of people worldwide implement this simple yet powerful methodology. His broad industry background and profound understanding of business challenges allows him to offer innovative and effective solutions for businesses to simplify their operations and maximize team ownership.

Innovation begins with empathy. In the latest episode of the Marketing Speak podcast, we're thrilled to feature a true trailblazer in education and AI -– Dr. Sabba Quidwai! Dr. Quidwai believes that innovative cultures are rooted in empathy. Her incredible journey has taken her from a position as a high school teacher on the front lines of education to a distinguished education executive at Apple. Today, Dr. Quidwai collaborates with organizations to redesign schools and instill young minds with the mindset and skills to thrive in an AI-driven future. She also hosts the thought-provoking Designing Schools podcast and has released a captivating documentary based on her research on design thinking in K-12 education. Join us as we dive deep into the world of education and AI. Discover how design thinking can revolutionize K-12 education and empower young learners with the tools they need to succeed. We also explore the implications of AI in schools, and discuss how we can foster creativity and preserve children'

It’s important to use “street smarts” to leverage AI in effective link-building and SEO practices.

You can't always guarantee the outcome of your business, but you can guarantee the effort you put into it. In this week's episode of the Marketing Speak Podcast, we had an insightful conversation with Michael Zipursky!

When you become a master in your profession, you need to learn to leverage and market your expertise. In this week's episode of the Marketing Speak Podcast, Stephan’s guest, the brilliant AJ Kumar, shares his insights on the art of personal brand marketing.  AJ is a Guru-maker with an impressive 15 years in digital marketing. He's on a mission to help individuals skyrocket to stardom within their respective fields through the power of brand-building content. His smart strategies for business and marketing empower people to become the go-to experts in their industries.    With AJ's golden touch, clients have generated millions in online revenue, secured spots on the New York Times’ Bestseller list, and landed television show spots.  Tune in and uncover the secrets to personal brand success, learn to master smart moves that drive results, and get inspired by AJ's journey.  Ready to ignite your brand and drive it to new heights? Tune in! The show notes, including the transcript and checklist for this episode, ar

In order to sell your book, it’s vital to strategize and ensure you’re forging excellent content. In the latest episode of the Marketing Speak podcast, we're diving deep into the art of book marketing with a true master of the craft, Charlie Hoehn. Charlie is the best-selling author of Play It Away, a transformative book that even Tony Robbins hails as "The cure to your stress!" Over 5 million readers engage with his enlightening articles, and Charlie brings a wealth of wisdom and experience to his work. As we explore the nuances of effective book marketing, unveiling strategies that can elevate your literary endeavors to new heights, Charlie’s personal journey will captivate you.  Tune in for invaluable insights and a fresh perspective that will reshape your approach to marketing. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/411.

Most entrepreneurs encounter a rocky path to success. In the latest episode of the Marketing Speak podcast, join us as we chat with Brent D. Payne. From Google jail to multimillion-dollar setbacks, Brent's story is a rollercoaster of challenges and comeback wins. Brent is a speaker, SEO expert, and digital marketing consultant. He spills the beans on the first publicly available tool to reshape the SEO landscape. Imagine optimizing every major content field on your website with just 2 minutes of human involvement!  Get ready for a conversation that will open your eyes to the future of SEO and digital marketing. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/410.

Sometimes life throws us significant curveballs and we’re left with no choice but to start over. This can feel devastating, but according to today’s Get Yourself Optimized guest, Suzy Batiz, when everything falls apart it provides an excellent opportunity to start with a clean slate. Assess where you’ve been and where you want to go — the only way is up.  Suzy is the founder and creator of extremely successful companies that are worth nine figures. Suzy, and her empire, are propelled by transformation. Her product, Poo-Pourri, transforms the bathroom in a heavenly-smelling sanctuary and she’s transformed the household cleaning industry with the non-toxic, aromatherapy magic of her products. Suzy’s growing portfolio of ALIVE OS™ courses allows people to fully experience life. Tune into the episode for inspirational life insights! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/409.  

SYSTEMology studies systems and processes in organizations and organizational efficiency. In this episode of the Marketing Speak podcast, we’re thrilled to have David Jenyns, author of Authority Content and SYSTEMology, as our brilliant guest.

Purpose-driven focus fuels business success. This episode of the Marketing Speak podcast features Jason Morehouse, the founder and CEO of Checkfront, a SaaS platform revolutionizing the tourism industry. Jason shares his incredible insights on Software as a Service (SaaS) platforms and how Checkfront, a powerful cloud-based online booking & e-commerce platform, transforms businesses worldwide. Checkfront has thousands of satisfied users across over 128 countries, and aims to eliminate the hassle of managing bookings and reservations online. Overbookings, manual administration, and missed sales are no longer obstacles, thanks to their innovative solutions! Jason also discusses the power of trust within your company, the connection with online ecosystems that attract your target audience, and what drives entrepreneurs to success.  Jason's expertise and insights will inspire you to take your SaaS strategy to new heights. So, if you're an entrepreneur, business owner, or simply curious about the world of SaaS

Professionalism and dedication are universally key to successful sales. In this week's episode of Marketing Speak, the incredible Fred Diamond leads us to discover amazing sales game changers! Fred Diamond hosts the Insights for Sales Game Changers Podcast, where he shares invaluable tips to improve sales and creative methods featuring top sales leaders from companies like Salesforce, IBM, Hilton, Oracle, and Nestle. His expertise and guidance will cause your sales game to soar to new heights. If you want to become a better sales professional, this episode is a must-listen. Gain powerful insights and achieve outstanding results by applying the lessons Fred shares. Prepare to transform your sales approach and take your career to the next level! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/406.

Blessings abound when you relentlessly pursue achievement, growth, impact lives, and expand the reach of your podcast. This week on the Marketing Speak podcast, the incredible Luke Storey shares his deep insights on the worlds of marketing and podcasting. Luke Storey is a writer, meditation and metaphysics teacher, and lifestyle design expert. Luke launched The Life Stylist Podcast in 2016, and has hosted this top-rated series ever since. Over the past two decades, he’s refined and cultivated the ultimate wellness lifestyle. Luke’s teachings combine primal health, ancient spiritual practices, cutting-edge natural healing, and consciousness-expanding technologies to promote holistic health. In this episode, Luke inspires and prepares us to level up our marketing game. Discover how powerful it can be to follow your intuition in your selection of podcast guests. Learn how genuine connections with your guests can create magic and unexpected opportunities. Tune in! The show notes, including the transcript and chec

In marketing, human elements make everything pop. In today’s episode of the Marketing Speak podcast, our guest Draye Redfern shares his life and business challenges. Draye believes in Dr. Sean Stephenson’s words: Life doesn’t happen to you; it happens. Draye founded multiple ventures, including Redfern Media, fractionalcmo.com, Ultimate Advisor Coaching, and bikecar.com, a cargo bike company for urban families. He is a true entrepreneur with features in Psychology Today, Forbes, Inc Magazine, and the Huffington Post. In this episode, Draye shares his story of overcoming seemingly insurmountable struggles. His determination has played a pivotal role in his success. You'll be amazed to discover how influential his daily commutes have shaped his motivational and entrepreneurial mindset. Prepare to be inspired as Draye unveils powerful life and marketing insights. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/404.

When we think of ourselves as librarians to our content, we can understand the scope and overview of our published content. In today’s Marketing Speak podcast episode, I’m delighted to chat with Pamela Wilson as we delve into how AI tools contribute to the ever-evolving field of content marketing. Pamela is not just an expert in content marketing and strategy, she is also a marketing adviser, executive coach, and an accomplished author. Her highly-acclaimed books, Master Content Marketing and Master Content Strategy provide valuable insights for successful content marketing. In this episode, we dive into a captivating discussion on how to create a powerful content marketing strategy through a powerful brand narrative, aligned content, adapting and repurposing content, and more. You don't want to miss this. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/403.

An entity is a concept you can describe and put into a database. In this episode of the Marketing Speak podcast, we’re thrilled to feature Dixon Jones as he discusses entity SEO and how we can leverage specific strategies for our branding.  Dixon is the author of the highly acclaimed book, Entity SEO, and the CEO of the cutting-edge entity SEO tool, InLinks. With over 20 years of experience, he is a prominent SEO speaker and thought leader in the industry. Prior to his role as InLinks CEO, Dixon served as the Chief Marketing Officer at Majestic, which solidified his expertise in the field. In this episode, Dixon and I discuss entity SEO and explore how it can transform your online presence. Dixon shares invaluable insights and practical tips to help you optimize your brand's visibility and relevance in search engine results. Don't miss out on this conversation with one of the industry's finest minds. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/40

Beyond building an audience, podcasting is an amazing collaboration engine. In this week’s Marketing Speak podcast episode, the mastermind behind the Conscious Creators, Sachit Gupta, shares the untapped potential of podcasting. Sachit Gupta is the renowned Creator Whisperer, a leading podcaster, and a trusted business consultant. He empowers podcasters, creators, brands, and businesses to construct, expand, and amplify their online platforms to reach millions. As the force behind Platforms Media, Sachit has collaborated with esteemed clients such as Rohit Sharma (Captain of the Indian cricket team and Restless Action Drink), Tim Ferriss (renowned author and podcaster), and Seth Godin's altMBA. Sachit enables people to develop successful podcasts, generate income, and significantly expand their audiences. His ultimate mission is to empower over 1 million creators worldwide to achieve their goals. In this episode, Sachit unveils his insider tips and strategies to successfully grow businesses through podcasting

Understanding data leverages your engagement with your audience. Today’s Marketing Speak podcast episode is a jam-packed discussion on data solutions, digital experience, and digital performance with the incredible Avinash Kaushik. Avinash Kaushik is the global Chief Strategy Officer of Croud, a leading full-service marketing agency. With extensive experience at Google and other prominent companies, Avinash is renowned for his authoritative voice on capitalizing on data to reinvent digital existence. He’s received prestigious recognition in his field, and is a trusted expert in the field of digital marketing strategy. Grab this opportunity to expand your knowledge by checking out this Marketing Speak episode that highlights the cutting-edge world of data-driven marketing and how it can transform your business’s digital presence. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/400.