Marketing Secrets

On this episode Russell goes over the third step in the new Clickfunnels onboarding process, which is creating an offer. Here are the amazing things you will hear in today's episode: Why creating an offer is one of the most important, yet least understood parts of the process. What the difference between having a product and having an offer is. And how to create an offer that is sexy and attractive to a customer. So listen here to find out why creating an offer is so important. Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-3-what-s-your-offer Learn more about your ad choices. Visit megaphone.fm/adchoices

On today's special episode of the Marketing Secrets podcast, Russell shares a video for the new onboarding process in Clickfunnels. He talks about the four core things you should know and goes into detail on the first one, which is what a funnel is and does your business need funnels? Here are some awesome things you will hear in this episode: What the four core concepts are that you will need to know to use Clickfunnels effectively. What the difference between a website and a funnel are. And hear about Russell's first experience using a funnel and if it worked well for him. Listen hear to find out more about the first core concept you need to know for the Funnel Hacker Onboarding process. Transcript - https://marketingsecrets.com/blog/funnel-hacker-onboarding-1-why-funnels Learn more about your ad choices. Visit megaphone.fm/adchoices

Bonus Episode - Why Entrepreneurs Suck At Vacations Learn more about your ad choices. Visit megaphone.fm/adchoices

How to recover quickly, when you keep on getting knocked down. On this episode Russell talks about spending his day putting out giant fires, so he can get up and do it all again. He explains why it's important to get back up whenever you get knocked down. Here are some of the awesome things happening in today's episode: Find out what kind of issues Russell had in one day and how he was able to get up and move forward. Hear Russell's backstory of how he learned to roll with the punches and continue to move forward even when facing obstacles that seem insurmountable. And find out why you too should get back up and keep going whenever you get knocked down. So listen here to hear Russell's inspirational story of how he makes it through the kind of challenges that would keep a lesser man down. Transcript - https://marketingsecrets.com/blog/i-get-knocked-down-but-i-get-up-again Learn more about your ad choices. Visit megaphone.fm/adchoices

Your supporters might be secretly mad at you if you're neglecting to do this simple thing. On this episode Russell talks about validation and why it's important to validate people when they have done a great job. You'll also hear from Julie Stoian at the mastermind event talking about how validation motivated her into working harder. Here are some of the cool things you will hear in today's episode: How Julie helped Russell realize that he needs to be better about validating people when they do things well. Why Russell and Dave validating Julie motivated her to keep going and to work harder in the affiliate contest. And why validation is important in all aspects of life, not just business. Listen here for that and more on this episode of the Marketing Secrets podcast. Transcript - https://marketingsecrets.com/blog/the-secrets-of-validation Learn more about your ad choices. Visit megaphone.fm/adchoices

If you're not as successful yet as you'd like to be... I know why. This episode I went off on a 96 minute rant that'll get you back on track. On today's special road trip edition of the podcast Russell talks about some exciting events coming up, some personal development rules he follows, and why it's okay for people to outgrow Clickfunnels. Here are some of the cool things to look forward to in this episode: The viral video by the Harmon Brothers and the kind of party that is planned for it. Why Russell thinks studying, learning and geeking out on the marketing of your product is the key to success. Why it's okay to be greedy in the initial stages of your business. How building and growing a business is similar to making, being pregnant with, and birthing a baby. What the 3 steps toward personal development that Russell follows are. Why you need to be willing to take risks. What some Clickfunnels clients are doing that they shouldn't and why Russell is a little pissed off about it. And much, much m

I got a whole bunch of questions this weekend about this topic and I want to give you my two cents. On this episode Russell talks about listening to John Reese's new podcast and people thinking he was talking trash about Expert Secrets. Here are some things you will hear in this episode: Why despite a difference in opinion, Russell thinks that he and John Reese are both right about having (or not having) a personality on the front end of your business. How having a personality in your business can 10x your sales. And why an Amazon business is a good choice for someone that doesn't want to be the personality at the front of a business. So listen here to find out why Russell doesn't believe that John was talking trash, and how can both be right. Transcript - https://marketingsecrets.com/blog/does-being-an-expert-really-help-grow-your-company Learn more about your ad choices. Visit megaphone.fm/adchoices

You're just one funnel away... On this special two part episode you will hear the second part of Russell's "One Funnel Away" presentation from Funnel Hacking Live. In this episode you'll hear: How Russell nearly lost everything when his merchant accounts closed. Why Russell didn't know he hadn't paid Payroll taxes in a year and could have gone to jail. And how Russell turned it all around and along with Todd created Clickfunnels. So listen here to find out how Russell went from nearly bankrupt to amazing success with Clickfunnels within just a few years. Transcript - https://marketingsecrets.com/blog/you-re-one-funnel-away-part-2 Learn more about your ad choices. Visit megaphone.fm/adchoices

Pretend this message was for you and take it to heart. On today's episode Russell and Steven talk about how they and others have been able to find their voice, figure out what they're good at and be successful. Here are some of the cool things you will hear in this episode: Why no one is really successful overnight, you just don't see the previous work put into their craft. Why you need to figure out what part of the game you are good at and focus on that, then find others who are good at the other pieces. And also hear about some of Russell's inner circle members who have found success and why. So listen hear to find out what you need to do to make your business successful. Transcript - https://marketingsecrets.com/blog/your-own-personal-coaching-session-with-russell Learn more about your ad choices. Visit megaphone.fm/adchoices

If you missed Russell's LIVE Q&A from www.dropthemicshow.com, you can hear this weeks questions on this episode. Today we have another bonus episode of Marketing Secrets where Russell answers questions about marketing from other funnel hackers, including: What are the most painful lessons Russell has learned to be able to build the amazing team he has today. How to get a huge Facebook following like Russell. If it's a good idea to try to influence someone in a 9 to 5 job and help them in their journey so that they become successful and quit that job. The process that goes into publishing a book besides actually writing or marketing. How to use a funnel to get people to come to a pre-launch signup event. So listen to hear Russell Drop the Mic as he answers these questions. Learn more about your ad choices. Visit megaphone.fm/adchoices

What was going through my mind when tipping at IHOP. On today's episode Russell talks about going out to breakfast with his daughter for her birthday and how watching the server work so hard to make a small wage made Russell wonder why he didn't work somewhere that he could make more money, and how that relates to being an entrepreneur. Here are a few interesting things in this episode: How Russell would increase his ticket sales if he were still a server. How waiters increasing ticket sales relates to being an entrepreneur. And why if you can't be the cheapest in your industry, you should be the most expensive. So listen to Russell's awesome advice on how to increase your ticket sales and make more profit for yourself. Transcript - https://marketingsecrets.com/blog/how-to-increase-your-tips-and-your-profit-margins Learn more about your ad choices. Visit megaphone.fm/adchoices

Why having resources will actually hurt you as an entrepreneur and how to become more resourceful. On today's episode Russell comes to you from his favorite place on Earth, Pirates Cove. He gives a mini tour of the premises and talks about how he was able to afford the $100,000 that it took to rent it by being resourceful. Here are some of the cool things in this episode: Find out how Russell was introduced to Pirates Cove and what he had to do to be able to afford to initially bring his family and friends there. Find out the difference between having resources and being resourceful. They sound similar, but they are not the same. And hear a rarely told story of how Russell was able to be resourceful early in his career to be able to afford to make his first idea come to fruition. So listen up and enjoy as Russell talks about how he was able to be resourceful enough to be at Pirates Cove without spending a single penny. Transcript - https://marketingsecrets.com/blog/how-to-succeed-when-you-have-no-reso

Segment recorded from the "Drop The Mic Show" where Russell takes 10 questions from funnel hackers and answers them live. On this bonus episode of Marketing Secrets Russell answers questions about marketing from other funnel hackers, including: How teenagers can use Clickfunnels to become more financially independent. How to find out if there is a market for your product. How Russell keeps his sanity and keeps his family happy while being a busy entrepreneur. How to move your business into higher ticket sales. How and where to put in an upsell in a supplement funnel. Whether or not you should be running multiple businesses or focusing on one core business. What one thing made Russell's business explode. What to do when you launch a funnel that doesn't work out. How to go about raising money for a non-profit organization. How to go from marketing just a product to marketing an awesome experience to be able to charge more. So listen in to hear Russell drop the mic as he answers these questions. Le

After working with tens of thousands of entrepreneurs, there is one common thing I've found that will instantly let me know if you'll succeed or fail. On today's episode Russell talks about how he could tell with 100% certainty within seconds of meeting an entrepreneur if they would be successful. Here are some of the interesting things to listen for in this episode: What quality does Russell see that successful entrepreneurs have and unsuccessful marketers are missing. Why Russell thinks that most people don't want to take the leap required to be successful. And find out how all this can also relate to other areas in your life besides business. So listen below to find out if you possess the quality that equals success or if you need to switch your focus in order to become successful. Transcript - https://marketingsecrets.com/blog/the-1-way-to-know-if-you-re-going-to-succeed-or-fail-before-you-even-start Learn more about your ad choices. Visit megaphone.fm/adchoices

How I got more done today then most people will get done in the next three months, and I did it by leveraging this one simple concept. On today's episode Russell is hanging out in a tent in the office because his family is out of town. He talks about how he gets stuff done quickly. Here are some of the awesome things you will hear in this episode: Find out why Russell is sleeping on a cot, in a tent in his office instead of at his house. Find out why it's important to find people with unique abilities to help you complete tasks quickly. And listen carefully and you may hear Russell read a newly finished script for the Etison Editor inside of Clickfunnels. So listen below to find out how over the last 14 years Russell was able to build up a good enough team to get tasks completed in a day that might take another company an entire quarter to complete. Transcript - https://marketingsecrets.com/blog/using-your-unique-abilities-and-others-to-get-crap-done-fast Learn more about your ad choices. Visit megaph

People who read blogs... read blogs, people who watch videos... watch videos, etc... On today's episode Russell talks about figuring out a new formula for conversation domination on every platform. He also mentions the cool new way he's doing coaching. Here are some of the awesome things you will hear in this episode: Find out what cool new way Russell is doing coaching with his Inner Circle members. Hear what Russell just realized while trying to build his Dream 100 list by looking at his email list and Facebook list side by side. And see what the simple solution is to dominating the conversation in every platform. So listen below to find out why its important to realize that podcast listeners listen to podcasts. Transcript - https://marketingsecrets.com/blog/conversation-domination-and-the-dream-100 Learn more about your ad choices. Visit megaphone.fm/adchoices

Why these things can and should move you forward as opposed to pulling you backwards. On this episode Russell talks about having entrepreneurial scars and why you should embrace them rather than be embarrassed of them. Here are some of the insightful things to listen for in today's episode: Why it's okay for entrepreneurs to fail and how to embrace your failures. Why taking risks and failing can be important for the future success of your business. And why Russell thinks bankruptcy was not only a gift from our founding fathers, but also a gift from God. So listen below to find out why it's okay to fail, as long as you are able to learn from your mistakes. Transcript - https://marketingsecrets.com/blog/entrepreneurial-scars Learn more about your ad choices. Visit megaphone.fm/adchoices

Who was J. Peterman and why should you care? On this episode Russell talks about taking inspiration for writing good copy from the J. Peterman catalog (of Seinfeld fame). Here are some of the fascinating things you will hear in this episode: Learn something new about Seinfeld, like that the J. Peterman catalog was actually a real catalog that really had great copy. Hear a couple of excerpts from the catalog that are amazing and see for yourself why it's so awesome. And find out how Russell made a book about copywriting seem sexy. So listen below to learn something new about Seinfeld that you can tell all your friends the next time you watch the show, while also being inspired by the amazing copy contained in the real catalog. Transcript - https://marketingsecrets.com/blog/a-little-known-marketing-secret-i-learned-from-seinfeld-and-it-has-nothing-to-do-with-email Learn more about your ad choices. Visit megaphone.fm/adchoices

A cool underground way to overcome your competitors. On today's episode Russell talks about planting seeds of doubt about his competitors in the minds of potential customers. He explains how he does it, and why it makes it not a matter of if they become Clickfunnels customers, but when. Here are some interesting things in this episode: Why it's okay to attack your competitors as long as they are number one and you are number two, but not okay once you become number one. How you can plant seeds of doubt so that eventually you will get the customer. And how all of that is similar to how people compete in sports. So listen below to learn how to plant seeds of doubt about your competitors so you can eventually win over the customer. Transcript - https://marketingsecrets.com/blog/planting-seeds-of-doubt Learn more about your ad choices. Visit megaphone.fm/adchoices

The secret from going from zero to a million dollars is all about identifying what it is you're selling and how you're selling it. On this episode Russell talks about being able to have the "What" you're selling and "How" you're selling it, to be able to go from $0 to $1 million. Here are some of the awesome things Russell talks about in today's episode: Why you need to be doing a webinar weekly that you can tweak and change to be able to figure out what you should be selling and how you should be selling it. How to use your creativity as an entrepreneur to change things to what your customers want. And why once you have figured out the "what" and "how", making a million dollars will be fast and easy. So listen below to find out why figuring out the "what" to sell and "how" to sell it can take you from 1 to 7 figures a year. Transcript - https://marketingsecrets.com/blog/the-what-and-how Learn more about your ad choices. Visit megaphone.fm/adchoices