The Cam Roberts Business Marketing Podcast

  SHOW NOTES Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about Sales Funnel Presentations That Convert Like Crazy ✔ The Transformational Selling Technique ✔ Why and when to use VSL's ✔ The step-by-step tactics to powerful hook introductions ✔ How to get prospects excited about buying your products or programs

SHOW NOTES   Not all funnels are created equal—and in 2025, some are making millions while others are wasting your time and ad budget.   In this episode, I break down which funnels still print money… and which ones you should bury for good. Whether you’re running a consulting business, selling digital courses, or building an eCommerce brand—this is your no-BS guide to what’s working now.   You’ll learn the modern funnel strategies my team and I are using across high-performing campaigns—plus why strategy always beats tools.    Inside this episode: EOI Funnels that qualify and convert high-ticket leads eCommerce Funnels that blend content + conversion AI-Powered Quiz Funnels that segment and sell Lead Magnet Funnels that actually build a list of buyers The difference between “trendy” tactics and timeless strategy   Skip the guesswork and build a funnel that works in today’s omnichannel, AI-powered landscape.    Want help building a funnel that prints money (and doesn’t waste it)?  https://bubblegum

SHOW NOTES Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about Sales Funnel Presentations That Convert Like Crazy ✔ The Transformational Selling Technique ✔ Why and when to use VSL's ✔ The step-by-step tactics to powerful hook introductions ✔ How to get prospects excited about buying your products or programs

  SHOW NOTES This isn’t your average paid ads tutorial. In this PODCAST, I break down a 12-minute masterclass on Omnichannel Paid Advertising Strategies — straight from a live mindmap I created.

SHOW NOTES

Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche. Today’s topic is about future-proofing your business with AI-powered tools. From automating your marketing to creating better customer experiences, we’ll cover: ✔ 7 powerful AI tools to start using today ✔ Real use cases from small business owners and solopreneurs ✔ The best free + paid tools to test (and what to skip) ✔ Why AI isn’t replacing you—it’s here to EMPOWER you

      Show Notes:   Welcome to another episode of Personal Brand Talk, the podcast where we break down the secrets of world-class branding and marketing so YOU can apply them to grow, scale, and dominate in your niche.   Today, we’re talking about a brand that doesn’t just sell a product—it sells an identity.   That brand? Red Bull.   Now, here’s the interesting part: They barely talk about their product. Instead, they’ve built a marketing empire around stunts, sports, and storytelling.   And in this episode, we’re breaking down exactly how Red Bull mastered brand storytelling—and more importantly, how YOU can apply their strategy to grow your small business or personal brand. We’ll cover: ✔ The psychology behind Red Bull’s marketing ✔ Real examples of their story-driven content ✔ 5-7 steps you can implement TODAY to create your own high-impact brand story  

SHOW NOTES ON EPISODE 267: Today we’re talking about a digital marketing strategy that separates thriving businesses from struggling ones—the combination of SEO and PPC. Now, I know a lot of business owners ask: Which is better—SEO or PPC? The truth is, it’s not an “either-or” decision. The businesses that truly scale? They use both together. Today, I’m going to: ✅ Break down the advantages of SEO and PPC ✅ Share real-world case studies of businesses that have used this strategy to explode their growth ✅ And show you exactly how to integrate both channels into your marketing plan So, if you’ve been running SEO alone or only relying on PPC—this episode is for you!" If you’re only relying on SEO or just running PPC, you’re leaving money on the table. The real power is in using both.  

Podcast Notes on Episode# 266- Search Everywhere Marketing-How AI is Changing the Game

Podcast Notes on Episode #265 - Crush It As A Highly Paid Consultant: 7 Steps to growing & scaling highly profitable Consulting Business How to build your consulting brand and create bigger better baits Price Elasticity and Pricing Tier Testing When to develop a sales team The 3 Ways to promote your consulting business Stream more episodes at https://camroberts.com.au/podcast/ View LinkTree at https://camroberts.com.au/linktree/ Schedule a time to discuss working with Cam: https://camroberts.as.me/zoom-call 

Podcast Show Notes: Ever wondered why so many companies struggle with their branding? Ernie Harker might have the answer.  He is the branding mastermind behind billion-dollar brands like Maverik – Adventure’s First Stop and author of Your Brand Sucks. His insights have transformed companies, including Chuck Norris Enterprises, and his dynamic keynotes are celebrated for their actionable branding strategies. Founder of Ernburn, a renowned production studio known for illustration, animation, video, ads, and brand development. His entrepreneurial journey and expertise in multiple creative disciplines uniquely position him to discuss comprehensive brand strategies. His expertise and engaging storytelling would provide your listeners with invaluable insights into building remarkable brands. Connect with Ernie: Web: https://ernburn.com/ Linkedin: https://www.linkedin.com/in/ernie-harker-a56b7624/  YouTube: https://www.youtube.com/@ernieharker  View more episodes at https://camroberts.com.au/podcast/ 

Podcast Notes: What types of businesses should be using Online Courses  The 3 different types of Online Course models  How to promote your Online Courses  The best Tools to use for Course Creation  And more  Stream more episodes at https://camroberts.com.au/podcast/ Schedule a time to discuss your business goals and marketing objectives: https://camroberts.as.me/zoom-call  Need help with Paid Ads, SEO, Email Marketing or Website Marketing? Visit Cam's award winning agency at Bubblegum Marketing  https://bubblegummarketing.com/    

Podcast Show Notes: What trends are happening in Sinch MessageMedia & SMS/MMS marketing? The future of SMS/MMS Marketing Why SMS/MMS Marketing and Message Media have such high delivery rates? How to create personalised marketing messages delivered at the right time When to use SMS/MMS to drive up Google Reviews & Re-orders The latest ways to integrate Message Media into your Marketing Automation Where and How AI fits in with Message Media Channels Why you're missing out on new business and repeat sales Damien connects great businesses with great technologies to drive great outcomes. For the past 7 years, he has been working with businesses of all sizes to utilise messaging channels to have more engaging conversations with their customers. He has been a key contributor to the continued growth, performance and eventual acquisition of Sinch MessageMedia Connect with Damien and Sinch MessageMedia: Web:   https://messagemedia.com/au/ LinkedIn: https://www.linkedin.com/in/damien-brennan/   STATS - The Bu

Podcast Show Notes: What is Hypernomics and when it is used The future models for problem solving Finding hidden market positions using unseen mathematical dimensions Determine proper pricing based on the competition and known market activity. Discoverer of Hypernomics and co-holder of its first patent CEO of Hypernomics, Inc. | Author of the upcoming book to be published by Wiley: Hypernomics: Using Hidden Dimen- sions to Solve Unseen Problems  Doug Howarth's life has been an extraordinary jour- ney of personal challenges and groundbreaking disco- veries. When he was just fourteen, he became fascinated by the possibilities beyond the coordinate systems taught in school. Little did he know that this curiosity would intersect with a battle against failing kidneys that lasted for over three decades.  After receiving a life-saving kidney donation from his best friend, Tim Schreiner, Doug ex- perienced a remarkable transformation. His mind, which had been clouded for years, sud- denly became clear. It was durin

260 Growth Stages of Business Success with Frederick Cary Podcast Show Notes: Find your perfect market fit Find out the reason that make your product different Stop waiting too long Creating a demand of your product Things to keep in mind for raising capital Frederick Cary, a powerhouse entrepreneur and CEO of IdeaPros, a company that guides qualified entrepreneurs through the complexities and pitfalls of the startup world. With his entrepreneurial spirit, Fred started many businesses in different industries, created many successes, and acquired thousands of lessons along the way. His desire to give back to a community of like-minded eccentrics led him to create IdeaPros, the world’s first super venture partner – a company that could roll up its experienced sleeves and provide every entrepreneur with the opportunity to see their vision become a real company with a real product. He also produces a weekly show for entrepreneurs that has been viewed by over 4 million people. As a Top 1% Business Professional,

Episode 259: Lesson for the Uber for lawn care with Bryan Clayton Podcast Show Notes: Turning ideas to reality Taking customer feedback How to grow the demand for your product Reaching more people with less efford Check your product market fit Do you really need paid marketing? Bryan Clayton is CEO and cofounder of GreenPal an online marketplace that connects homeowners with Local lawn care professionals. GreenPal has been called the “Uber for lawn care” by Entrepreneur magazine and has over 200,000 active users completing thousands of transactions per day. Connect with Bryan Clayton Website URL https://www.yourgreenpal.com LinkedIn URLhttps://www.linkedin.com/in/bryan-clayton-a96b33214 Connect with Brian: Web: https://www.brianwillmedia.com/  LinkedIn: https://www.linkedin.com/in/thedropoutmm/  YouTube: https://www.youtube.com/channel/UCxoxEUCYLFWi90uRiEuW09A  Instaggram: https://instagram.com/thedropoutmm?igshid=YmMyMTA2M2Y=  Download Brians Bio: https://drive.google.com/file/d/1ImTb4XUjrSS873qYhfQsuqlO0

Episode 258: How to Make an Effective Advertising Strategy Show Notes: Monitor and adjust your strategy Define your target audience Set clear goals What is cross channel advertising? Start asking for sales Connect with Cam Podcast Show:  https://camroberts.com.au/podcast/ YouTube Channel: https://www.youtube.com/@CameronRoberts  

Episode 257: Building A Brand With Influence Show Notes: Connect with Core Desire of people Improved credibility Greater reach by solving problem Stop hiding behind your brand start asking for sales Connect with Brian:  Web: https://www.brianwillmedia.com/ LinkedIn: https://www.linkedin.com/in/thedropoutmm/  YouTube: https://www.youtube.com/channel/UCxoxEUCYLFWi90uRiEuW09A  Instaggram: https://instagram.com/thedropoutmm?igshid=YmMyMTA2M2Y=  Download Brians Bio: https://drive.google.com/file/d/1ImTb4XUjrSS873qYhfQsuqlO0C3zt06X/view 

Episode 256: 3 Ways AI Can Improve Your Marketing Show Notes:  AI Marketing Myths and Mistakes  How to save time with AI Creating AI Video Content Scaling with AI The Power of Marketing Automation Connect with Brian:  Web: https://www.brianwillmedia.com/ LinkedIn: https://www.linkedin.com/in/thedropoutmm/  YouTube: https://www.youtube.com/channel/UCxoxEUCYLFWi90uRiEuW09A  Instaggram: https://instagram.com/thedropoutmm?igshid=YmMyMTA2M2Y=  Download Brians Bio: https://drive.google.com/file/d/1ImTb4XUjrSS873qYhfQsuqlO0C3zt06X/view 

Episode 255: 5 Ways To Monetize Your Brand Show Notes: Why people buy from you Removing buyer resistance  How to make your brand sell Why you're missing out on massive growth How to turn buyers into raving fans who share your brand everywhere they go Connect with Cam  https://camroberts.com.au/ https://www.linkedin.com/in/camjroberts/