Contractor Cents

In this three part series I talk about easy to implement ideas for your customer base, contests, and dispatch/CSR’s.  On today’s podcast I talk about how to segment your customer base and how to contact them this fall. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

What impression do your techs make when they go to a customer’s home?  In this second of a two part series, Stephen Dale, Director of Training for Power Selling Pros gives you great ways a technician can help a customer feel good about having him or her in their home. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

How good is your first impression on the telephone?  In the first of this two part series, Stephen Dale, Director of Training for Power Selling Pros gives you great ways to make a first impression when a customer calls. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

What happens when you can’t pay your supplier?  James Albert, former Head of Credit for a major distributor, gives you what to do as well as how suppliers decide how much credit to extend to you. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Questions to ask before you sell your business.  You’ve grown a great business and your exit plan is to sell. To Whom?  How do you prepare?  What decisions do you need to make?  Join John Patrick, author of the new book, a Sale Ready Company, as he discusses the answers to these questions and more. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Labor is like a hotel room.  It is perishable.  I discuss pricing using a billable percentage, the theoretical maximum billable percentage, and what you can do to increase the billable percentage. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

There is so much mis-information about COVID. I went to the expert about all things HR and payroll. Suzi Lemen. Suzi explains what you should do and why you may want to do it.  You can get all of the policies and procedures related to COVID for your state with her HR Toolkit. Go to www.dynamiccorp.com for more information. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

How do you get your website to achieve the goals you want it to achieve?  Join Brady Smith, founder of Invicta Enterprises as he gives you the answer to these questions and more.  And, Brady has a free website audit for you: https://www.invicta.enterprises/ Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Forget about the marketing perspective.  Discover what you need to know from a legal perspective. Join Shireen Smith and me as she gives you the good, bad, and ugly. Her new book, Brand Tuned can be pre-ordered – go to www.BrandTuned.com   Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

A contractor’s story of surprise, hurt, and disbelief. And…procedures to put in place to help prevent it from happening to you. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Get a Silver Bullet. An easy proposal software that technicians and salespeople can use to close more sales.  Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Join Jeff Sawyer and Matt Powers, partners at TruNorth Construction and they explain how to make a partnership in business work successfully Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Join Jody Read, CEO of Sapphire Disinfection, as he explains some easy to use products that can help separate you from your competition when selling replacement equipment Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

What to do when technicians (or any employee) tries to hold you for ransom when they want an increase in pay. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Three Keys to Business Freedom This podcast is the expanded version of the Contractor Cents email.  How to use your business as a tool for business freedom – concentrate on customers, employees, and financials. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

How to Survive When Your Top Techs Quit Right before Busy Season This happened to one of my clients.  Find out how he survived and the implications for what is happening now. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Why Water not Soda this Summer Your field team is working in the heat.  Why water is critical for them, how much water they need, and why they should not be drinking soda.  Join John Pace, Founder of Pace Yourself to Health, as he explains the role of water Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Become Conscious about Your Business What does it mean to have a conscious company?  How does it affect your culture and your profits?  Join Casey Grey, founder of the Conscious Builder, and me as he explains how he became a conscious builder and the affect it has had on attracting employees and his bottom line Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

What if you could add 1% to your bottom line? How much are your credit card charges?  What if you could save 1% of them?  That 1% goes directly to your bottom line.  My guest, Bailey Cooper, tells you how you can do just that. Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/

Market Locally for Increased Profitability Take a look at where your customers are.  What if you could shrink your geographic area and be more profitable?  My guest, Scott Channell shows you how to do this. Here’s the link for Scott’s book: My Area Marketing: Local Business Growth & Advertising Strategy https://amzn.to/3fLm9yW   Podcast Sponsor is Profitability Movement - https://profitability-movement.mn.co Ruth King Twitter - @RuthKing LinkedIn - https://www.linkedin.com/in/ruthking1/