Advertising Specialty Institute

The BAMKO (asi/131431) merch pro, who generated $18.5 million in 2024 sales, shared strategies for building up a customer base, benchmarking sales and more.

Lindsey Cole of Ethix Merch explains why sustainability initiatives ring hollow without a focus on the workers who produce products and building ethical supply chains.

Ben Grossman of SwagCycle and Mel Lay of Allmade Apparel talk about the progress the print and promo industry have made when it comes to sustainability – and where the biggest challenges still lie.

Dryvve and Bold Promo share their best advice and explain why rebranding was a necessary and welcome change.

Enrique Perez, president and founder of Hitex Marketing Group (asi/515762), tells the story of the company's journey into print as a result of following opportunity, and using its staff's imagination to create out-of-the-box packaging ideas.

ASI Media editors Sara Lavenduski and Hannah Rosenberger discuss the informational sessions on tariffs, classroom education with business experts, energizing keynote and trends from the bustling show floor.

Jodie Schillinger, Joelle Stahlecker and Jamie Johnson have all built careers at the Wisconsin-based Maple Ridge Farms (asi/68680) – inspired by their mother, Virginia Lemmer, who introduced her children to promo when she started her own career there nearly 40 years ago.

Oliver Kimberley, Quad’s general manager of managed services, talks about the company’s entrance into the promotional products market – and how the firm aims to succeed in the space.

Dr. Mary Kelly, a renowned economist and U.S. Navy veteran, delivers data-backed insights to bring the economic picture into focus – and there’s better news that some may expect.

Ahead of Earth Month, Kris Robinson of Jackalope Creative shares tips for promoting sustainability with your self-promos and pitching eco-friendly merch to clients.

In this month’s episode, we chat with Rick Roddis, business unit president of Counselor Top 40 distributor Taylor Promotional Products, who talks about his career in print and promo – from lucky breaks to biggest mistakes.

Let’s talk on-trend, beginner-friendly decoration. On today’s podcast, we’re joined by Dave Conner, Content Director at STAHLS’ (asi/88984), who’s sharing everything you need to know about new-and-improved Chenille Patches and Flexbroidery Emblems. We’ll explain what these decoration methods are, why they’re so popular and how easy they are to try out for yourself, even if you never have before.

Josh Ellsworth of Stahls’ discusses the growing importance of on-demand decoration. *Please excuse the technical difficulties with our audio.*

What does it mean for apparel and sports uniforms to be female-focused – and why is that an important consideration for promo pros to consider when selling? ASI Media is joined by Cassie Stanczyk and Victoria Thomas of Counselor Top 40 supplier BELLA+CANVAS (asi/39590), as well as Marina Paul, founder of women’s sportswear brand SPRHRA, to discuss.

With a PhD in chemistry and past working for Coca-Cola, Dominique Downing relies on the scientific method to troubleshoot problems – and to drive an eco-friendly approach at her Big Frog Custom T-Shirts franchise.

ASI Media editors Hannah Rosenberger and Christopher Ruvo offer insights into how the employment phenomenon is impacting the branded merchandise business.

ASI Media editors Theresa Hegel, Sara Lavenduski and Hannah Rosenberger reflect on noteworthy promo campaigns, share sales tips for the spring and summer months, and taste-test interesting eats.

In this episode of Promo Insiders, Kate Nash of Raining Rose discusses the value of sustainability certifications, how to choose which is right for your business and where such certifications fall short in evaluating a company’s environmental and ethical efforts.

Ryan Cady, director of client success at Imprint Engine (asi/190620), tells the story of how one massive promotional campaign across more than 300 college campuses hit an 11th hour roadblock, but with the strength of his network and relationships, everybody ended up happy.

ASI Editors C.J. Mittica and Christopher Ruvo sum up the blitz of tariff news and how suppliers & distributors companies are dealing with it.