Advertising Specialty Institute

Ikey Bensimhon, CEO of Merch.com, discusses his past in print and promo, and how he got to where he is providing branded merchandise and print to some of the most recognizable brands in the world.

Tim Behling and Patrick Noonan, executives at Gemline and SanMar respectively, share insights every distributor needs to know regarding industry stock and how to navigate sourcing turmoil.

The vice president of sales for BrandCo. Marketing (asi/455385) delves into that and much more when it comes to having success in the worlds of branded merch and printing.

In this episode of Promo Insiders, Cheng of Redwood Classics Apparel (asi/81627) discusses the opportunities and challenges of upcycling in the promotional products industry.

The Native American woman-owned business combines print and promotional products together for campaigns that go much deeper than the ink on the surface.

In this month’s episode, we chat with Koell Collins of STBL Strategies about switching between the promo and signage/graphics industries and how to succeed in both.

Jackson Williams of Counselor Top 40 distributor American Solutions for Business (asi/120075) discusses the power of learning, holding a full-time job in college and what it’s like to work with his twin brother.

The Heavyweight Collection by BELLA+CANVAS (asi/39590) is bold and on trend. Today we’re joined by Cassie Stanczyk, Sr. Director of Sales at BELLA+CANVAS, who is sharing everything you need to know to sell these fashion-forward, retail-quality styles. We’ll discuss how the Heavyweight collection speaks to current consumer trends, how it fits and feels when worn and all of the decoration techniques you can use for your client’s next project.

ASI Media Editors C.J. Mittica and Christopher Ruvo and ASI Senior Research Director Nate Kucsma discuss exclusive sales data from ASI's latest surveys, and the outlook for the promo industry in Q2 and beyond.

As e-commerce and customer buying habits evolve, it’s important to stay nimble to keep your business as profitable as possible. In today’s podcast, we’re joined by Dave Conner, Content Director at STAHLS’ (asi/88984), who will teach you how heat printing technology is empowering decorators and distributors to profit from orders from any quantity and to produce more than just T-shirts on demand. We’ll discuss tips for leveraging automation and how certain tools can make it possible to ensure strong profit margins at any quantity for a diverse array of finishes.

The CEO of Counselor Top 40 supplier World Emblem (asi/98262), whose business has a multi-continent footprint, gets candid on tariffs – and what his firm is doing about them.

Katie Kailik, national account manager at Peerless Umbrella (asi/76730) joins Promo Insiders to talk through why trust, communication and non-product driven conversations are key for building strong relationships and ultimately making sales.

The BAMKO (asi/131431) merch pro, who generated $18.5 million in 2024 sales, shared strategies for building up a customer base, benchmarking sales and more.

Lindsey Cole of Ethix Merch explains why sustainability initiatives ring hollow without a focus on the workers who produce products and building ethical supply chains.

Ben Grossman of SwagCycle and Mel Lay of Allmade Apparel talk about the progress the print and promo industry have made when it comes to sustainability – and where the biggest challenges still lie.

Dryvve and Bold Promo share their best advice and explain why rebranding was a necessary and welcome change.

Enrique Perez, president and founder of Hitex Marketing Group (asi/515762), tells the story of the company's journey into print as a result of following opportunity, and using its staff's imagination to create out-of-the-box packaging ideas.

ASI Media editors Sara Lavenduski and Hannah Rosenberger discuss the informational sessions on tariffs, classroom education with business experts, energizing keynote and trends from the bustling show floor.

Jodie Schillinger, Joelle Stahlecker and Jamie Johnson have all built careers at the Wisconsin-based Maple Ridge Farms (asi/68680) – inspired by their mother, Virginia Lemmer, who introduced her children to promo when she started her own career there nearly 40 years ago.

Oliver Kimberley, Quad’s general manager of managed services, talks about the company’s entrance into the promotional products market – and how the firm aims to succeed in the space.